What to Buy
Preview: Robinsons Orchard
by Anjali Raguraman
If there is one thing shopping mad Singaporeans don't need to be told to do, it's where to go to shop.
Well-versed in the unofficial national sport that is shopping, now they have one more stop to add to their circuit as they traverse the Orchard Road shopping belt: the new Robinsons.
A household name around these parts for the past 155 years. The newly opened Robinsons Orchard is a swankier update of its history-rich predecessor which counted King Mongkut of Siam as one of its customers.
Taking over the space previously occupied by The Heeren Shops, the new Robinsons Orchard is six floors of fashion, fragrances, home decor and F&B.
Alongside the usual suspects, the mall boasts over 380 new brands. We throw the spotlight on some of the highlights.
Level 1: Beauty
Cosmetics brand Illamasqua, known for its super pigmented shades and high drama make up will have its first counter in Singapore at Robinsons Orchard.
Other exciting beauty brands that will be stocked include Chloé skincare (now available), Zegna, Marni and Michael Kors (from December 2013) and Tory Burch beauty (from March 2014).
A fragrance bar, featuring the A to Z of perfumes can be tried and tested before purchasing.
There's also a 'hair lab' where you can feel brushes and pick up everything from hair dye, to shampoo, hair straighteners and curlers.
Level 2: Ladies shoes, bags and accessories
An entire floor will be dedicated to shoes, bags, jewellery and everything else that could make a girl happy.
Highlights include a vintage goods section, with pre-owned designer bags (Chanel, Hermes) and eyewear based on vintage designs from Dior.
You’ll be able to get everything from a pair of Manolo Blahnik’s to a pair of Super by Retrosuperfuture sunglasses to a Galtiscopio watch on this floor. Asian accessories designers also feature, including cult Korean jewellery brand salut de miel.
Melissa shoes are also available on the second floor.
Level 3: Women’s wear
A common feature across both the women’s and men’s floors are the denim lofts, solely dedicated to, you guessed it, denim. Parisian brand Elevenparis and The Kooples make their entry into Singapore with edgy, casual wear. Reversible jeans from Bleulab (Los Angeles) are worth checking out.
The denim loft is literally, reminescent of a loft.
The floor features everything from high-end Alice by Temperley to Paul & Joe Sister and Thai brand Playhound by Greyhound. The lingerie section, tucked away discreetly, is the first in Singapore to feature L’agent by Agent Provocateur.
Another highlight is the complimentary personal shopping service, with spacious, well-lit fitting rooms and no obligation to purchase.
Dressing will never be the same again. The fitting rooms for their personal shopping service are uber spacious.
Level 4: Menswear
It’s hard to miss the wall-to-wall ‘shirt bar’ on this floor. With 220 pigeon holes, the wall features 10 different labels with shirts in a variety of colours, materials and fits.
The wall-to-wall shirt bar on level 4.
Brands such as Scotch & Soda (Amsterdam), Drink Beer Save Water (Korea) and men’s accessories from Royal RepubliQ (Copehagen) are available on this floor.
Level 5: Home and Bedding
We don't know much about this new floor as it was ready when we went down. More reason for us to head down again!
Between it's pretty tiled floors and array of display cabinets, the basment houses coffee joint Costa Coffee, as well as a wine cellar. There's also a wide selction of kitchen appliances, so don't be surprised if you spend longer than you'd intended on the basement floor.
Instead of a customer service counter, there will be a concierge service on all floors, where everything from customer enquires, to home deliveries, alterations and a rather helpful mobile phone charging services will be handled.